New Product

AI That Calls Your
Players Back

Outbound AI voice agents that understand betting. Personalized reactivation calls at scale — 85% reach rate, fraction of human call center costs.

Voice Is the #1 Activation Channel — But Operators Can't Scale It

Research shows automated voice outreach delivers 85% reach and 4% deposit conversion. Email manages 21% opens and under 1%. The problem: human call centers are expensive, slow, and inconsistent.

85%
Voice reach rate
vs. 21% email open rate
55%
Voice engagement rate
vs. 2-4% email click rate
4%
Deposit conversion from voice
vs. <1% from email

Generic Script vs. Betting-Aware Conversation

Same player, completely different experience.

Standard Call Center
Outbound Call0:42
CC
"Hello, this is Sarah from YourBrand. We have an exclusive bonus waiting for you — 100% match on your next deposit up to $50!"
P
"Not interested, thanks."
CC
"Are you sure? It's a limited-time offer..."
Hung up. No deposit.
BidCanvas AI Voice Outreach
AI Voice Outreach Call1:38
AI
"Hey Marco, quick heads up — Real Madrid plays Atletico tonight. Your last three BTTS bets on La Liga derbies all hit. The H2H data looks strong for goals again."
P
"Oh yeah? What are the odds looking like?"
AI
"BTTS is at 1.72 right now. If you want, I can send you a link to open the betslip directly."
P
"Yeah, send it over."
Deposited within 20 minutes.

How It Works

Full-stack AI voice — from player data to completed call to deposit attribution.

1

Connect Player Data

Betting history, player segments, CRM triggers. API or batch export.

2

AI Generates Scripts

Personalized call scripts for each player — preferred leagues, bet types, statistical hooks.

3

Voice Engine Calls

Natural-sounding AI voice in any language. Handles real conversations, not just playback.

4

Measure Everything

Calls made, conversations had, deposits driven, ROI per segment. Full attribution.

Built for Operator Retention Workflows

AI Voice Outreach plugs into the moments that matter most for player lifetime value.

Reg-No-Deposit Activation

The highest-value use case. Players who registered but never deposited. Voice converts at 4% where email gets under 1%. The AI calls within 24-48 hours with personalized content based on what the player browsed during registration.

Highest ROI
🔄

Dormant Reactivation

30, 60, 90-day dormant windows. The AI references the player's last bets, favorite teams, and upcoming matches they'd care about. Proven 27% reactivation rate when content matches betting patterns.

30/60/90 Day Windows

Event-Driven Outreach

Big match tonight and a player's team is playing? AI calls with pre-match context, H2H stats, and a direct betslip link. Triggers from your event calendar or real-time fixtures.

Real-Time Triggers

VIP Retention

High-value players expect personal attention. AI Voice Outreach delivers tailored insights with the depth and personality of a dedicated account manager — available 24/7, in any language.

Premium Tier

What Makes It Different

This isn't a robocall system. It's a sports-native AI that holds real conversations about betting.

🎾

Betting-Aware Conversations

Understands bet types, odds, H2H records, form streaks, and league dynamics. Talks to players about what they actually bet on — not generic offers.

🌐

Multi-Language Voice

Same AI engine, natural voice in any language your players speak. No need to hire native-speaking call center agents for each market.

🛡

Compliance Built In

Responsible gambling checks, do-not-call list management, time-of-day restrictions, and jurisdiction-specific rules. Automated, auditable, consistent.

📈

Full Call Analytics

Every call recorded and transcribed. Deposit attribution, conversion by segment, A/B testing on scripts. Real-time dashboard with ROI visibility.

🔌

CRM Integration

Trigger calls from Optimove, Braze, or any CRM segment. Player enters a dormant segment? AI Voice Outreach calls within the hour. Works with your existing workflows.

Instant Scale

10 calls or 100,000 calls — same cost per minute. No hiring, no training, no scheduling shifts. Scale up for major events, scale down after.

Projected Impact on Your KPIs

Based on industry voice channel benchmarks and operator reactivation data.

85%

Reach Rate

Players actually pick up. Voice reaches 4x more than email opens.

4%

Deposit Conversion

From call to deposit. Compared to <1% for email-driven reactivation.

10-20x

Cost Reduction

vs. human call centers. AI calls at a fraction of per-agent costs.

24/7

Availability

Calls at optimal times for each player. No shift scheduling needed.

Why Not Just Use a Call Center?

Human-powered voice reactivation works. It just doesn't scale.

Human Call Center BidCanvas AI Voice Outreach
Cost per call $15–25 $0.10–0.20
Languages Limited by hiring Any language, same engine
Betting knowledge Varies by agent Deep: H2H, form, odds, bet types
Personalization Manual script + CRM lookup Auto-generated per player
Scale Hire more agents 10 to 100,000 calls instantly
Availability Shift hours only 24/7, optimal time per player
Consistency Agent-dependent Every call follows best practice
Compliance Training + audits Automated, every call

Integration Timeline

Deep integration, clear milestones, no surprises.

Weeks 1–2
1

Data & Voice Setup

Connect player data pipeline. Configure voice persona, tone, and language.

Weeks 3–4
2

Script & Compliance

AI generates personalized scripts. Configure compliance rules, time windows, do-not-call lists.

Weeks 5–6
3

Pilot Launch

Small segment pilot with A/B control group. Measure reach, engagement, deposits.

Weeks 7–8
4

Scale & Optimize

Expand to full database. Optimize scripts based on pilot data. Full ROI reporting.

What You Provide

Data: Betting history export (API or batch), player segment definitions, CRM trigger rules

Team: 1 backend dev for API integration, 1 CRM/retention lead for segment strategy

Access: Telephony provider credentials or we provide our own calling infrastructure

Works With the Full BidCanvas Stack

AI Voice Outreach is the outbound layer. Combine with on-site and CRM products for full-funnel personalization.

On-Site

Betting Companion

Player lands on your sportsbook after the voice call? Betting Companion picks up with on-site recommendations matching their interests.

Learn More →
Live

AI Bet Slips

AI Voice Outreach sends deep links to personalized bet slips. AI Bet Slips powers the real-time recommendations behind those links.

Learn More →
CRM

CRM AI Wizard

Follow up voice calls with personalized email and push content through your CRM. Same content intelligence, different channel.

Learn More →

Ready to Call Your Players Back?

Pilot starts with one segment. See deposits within weeks, not months.

Request Pilot Schedule a Call